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Nial Adams Presents Profit Mechanics at O4RB
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Nial Adams presents Profit Mechanics for O4RB – 5th April 2011
“It’s all about the basic mechanics of profit” explains Nial. “Firstly you need to understand how to really make money and then leverage it – and that knowledge is far simpler than you might imagine”
Nial started his first enterprise at the age of 19, then went on to set up businesses in the US and the emerging economies of Eastern Europe. Over the past decade Nial has worked with hundreds of businesses in the UK and abroad, training, developing and mentoring the owners, managers and staff, and showing them how to create fast, radical shifts.
In this presentation Nial will share with you the most essential elements that represent the Mechanics of Profit. By the end of this session you will…
- Find out exactly how you can increase bottom line figures by 10, 20 or even 30% in days
- Learn if you really have a business or if you own a job and what the critical difference is
- Understand how simple but effective marketing tactics will help you multiply results
- Discover the No. 1 Rule in sales and marketing that the experts don’t want you to know!
Simple profit mechanics can be used in any business and don’t require costly changes to implement. Nial’s advice has proven successful for consulting clients and students of the PUSH Marketing Academy…
“Nial’s gig on marketing was outstanding! He taught me more in that presentation than I have learned for some time! I would have gladly paid £100 plus for that input. I followed his advice, picked up the phone the very next day and secured £1,000 worth of extra business from existing customers!!!”
Steve Gaskin, Right Angled Events, www.csinorwich.com
BONUS: In this presentation Nial will also disclose the most significant change to impact on Marketing and Promotion for the 100 years. It’s happening right now and if you’re not aware of it you risk watching your customers disappear to the competition. Learn how to harness ‘PBM’ in your business!
Full Presentation Notes will be available to all attending delegates following the event.
You’ll also find out if you qualify for the free training and specialist business support under the New Enterprise Voucher Scheme from the East Anglian Enterprise Initiative (worth up to £294.00)
Want to book for this event?
Contact Michele Judd of O4RB Hopton-on-Sea
t. 01502 560 779 or m. 07973 376778
Don’t struggle with your marketing…
“Do you ever get stuck when it comes to your marketing?”
Perhaps you know you’ve got a great product or service but you struggle to find the right people to buy from you?!
No matter what you try, you just can’t find enough customers… if so, you’re not alone! In fact, you’re just like the majority of businesses out there!
And the good news is that you can change this, fast…
In over twenty years in business I’ve met thousands of business owners, mostly from the SME sector. A very large proportion of these people all struggle with one common difficulty; knowing how best to take their product or service into the marketplace and make marketing a profitable exercise and one that is consistent.
When it comes to marketing it’s not just about knowing how you want your logo to look or what you want people to read on your website; in fact, it’s far more fundamental than that. The problem is that most business owners have never had the chance to learn these essential basics… until now.
Being great at what you do, make or sell just isn’t enough these days and expecting a steady stream of customers won’t happen unless you know how to get the Right Message in front of the Right People at the Right Time… this is one of the fundamental truths of marketing.
Very few business owners, and especially the ones who are starting out in their first venture, have ever been taught the basic mechanics of good marketing practice, things like:
- Knowing how to clearly define and communicate your product or offer, so people understand what you’re all about…
- Learning how to build a simple ‘customer journey’ through your marketing so people can make a quick and confident buying decision about your products or services…
- Being aware of how you can use a simple calculation to work out how much you should be spending on marketing and getting profitable results in return…
- Understanding why a simple marketing plan will keep you on track and ensure you can produce consistent and measurable results…
I’ve seen lots of good businesses struggle on in the hope that things will change; off course they often do, unless the business owner/manager is prepared to do something different.
Even more importantly, it’s amazing to think that good marketing, the sort that puts money into your business and not just take it out, is actually really very simple when you know how.
Eight years ago I was very fortunate to have had the benefit of one of Europe’s top marketing experts (specialising in small business) to teach and mentor daily me for over two years. He taught me the simple mechanics and essential fundamentals of good solid marketing and sales. And this was in addition to spending over ten years running my own businesses and working with others. This vital knowledge has earned me thousands of pounds every year, and even more importantly, my clients have also used this knowledge to build successful businesses.
Now I want to share this vital business skill with you… and show you how knowledge and the right application of these principles can create fast improvements in your results and profits.
"I want to show you how marketing really works!"
This is simple knowledge about good business practice that every small business owner/manager can benefit from. And just like my clients who’ve adopted these concepts and seen the results for themselves, you can learn how to build a better and more successful business, fast. You’ll also avoid spending years wasting money on marketing that just isn’t right for you; you’ll cut your learning curve dramitically!
If what I’ve said above makes sense, if it prompts you to want to find out more and if you’re curious that there could be knowledge out there that will help you to become even more successful, then I’d like to make this offer to you;
On the 16th December, in I’ll be presenting the last Open Event for our PUSH Marketing Academy for 2010. If you are serious about finding out how to make real improvements in your business, I’d be pleased to gift you a complimentary seat, worth £97.
This event is already heavily subscribed and by the time you read this message there will probably on be a few of these guest seats available, so act fast.
You can download all the information you need here: www.PushYourMarketing.com
There is an automated booking page where you can register and secure your seat – www.eventbrite.com/event/1060922247
If you want find out more about the PUSH Marketing Academy you should download our 2011 Course Prospectus here: www.pushmarketingacademy.co.uk
I look forward to hearing from you very soon,
Nial Adams – “A Success Designer”
PUSH Marketing Partners & Founder of The PUSH Marketing Academy
PUSH Marketing Academy; You’re Invited!
The PUSH Marketing Academy
Your invite to enrol for the New Year Term 2011 – Starting 18th January
Welcome!
Over the number of years I’ve been helping business owners and aspiring entrepreneurs I’ve learned that good marketing really is at the core of every successful business. More than this though, I’ve also learned that the owners/managers of strong and profitable businesses actually understand what effective marketing is all about.
While some business owners prefer to pass this responsibility on to others, the smart people out there have a good handle on how marketing can bring paying customers to their door, over and over again.
The strange thing is that so many people think good marketing is a mystery, or some sort of black art, when the truth is that good marketing – one that puts money back into the business and at a profit – is really very simple when you know how. To start with you just need someone with experience to show you the ropes and give you a proper plan to follow.
So let me ask…
- Do you sometimes feel confused about where to even start with your marketing?
- Are you ever anxious about the fact that you’ve not got a solid marketing plan to follow?
- Do you know what Return on Investment you’re currently getting from your marketing efforts?
- Do you wish you could find a practical way to get your marketing revved up for the months ahead?
- Are you conscious of the fact that SME marketing is changing rapidly… want to keep up?!
It’s in Your Hands!
At one of my Seminars earlier in the year I talked about the relationship between Business Knowledge, Focus and Systems. These three elements, when working in harmony, can create solid and profitable results. So you’ll understand me when I say that keeping up with your Business Knowledge is just like any other vocation; it’s something you need to invest in frequently to ensure you’re growing and moving forward. Remember; if you’re not growing, you’re falling behind the pack, as others (your competition) are forging ahead of you and probably stealing your customers.
I’ve also learned over time that trying to help improve the results of a business simply by adding some systems and a few new ideas rarely produces long-term gains. You see, the truth is that as business owners it’s all about us and our ability to grow, expand and APPLY our knowledge.
You don’t need to be a genius to be great at business, you don’t need to be the most creative, the most dynamic or even blessed with special entrepreneurial talents… you just need to UNDERSTAND how good business works and then focus on doing the right things every day!
This is why I’ve created a new learning platform for business owners who wanted to gain practical knowledge that can be applied, in real-time, to their business. Yes, there are lots of opportunities to gain academic knowledge about marketing; you can walk away with nice certificates for your office wall and lots of folders to fill the bottom draw of your filing cabinet. I wanted to create something far more tangible than this and ensure that this learning opportunity was married to practical action, so you can see the results of your learning in the bottom-line of your business. I wanted learning to go hand-in-hand with a real plan for action.
The PUSH Marketing Academy is a new way to get the knowledge that will help propel your business forward. It’s not online, home-study or distance learning, it’s up-front, ‘live and unplugged’ if you like!
You’ll have the chance to attend a Course Study Day each month with a small group of like-minded peers and learn direct from my personal experience and knowledge. The Course Programme is centred on current and relevant information that’s been assembled to ensure you can apply it to your micro or SME business in real-time and watch the new results you’re getting.
There are some great academic courses out there on marketing, and you can learn all about how the big names apply strategic and brand marketing to capture large chunks of the global market; but I’m guessing you’re much more interested in knowing how you’re going to improve your own business, without massive budgets or a marketing team the size of Saatchi & Saatchi!
You’ll also be learning a Programme that has been drawn from real-world experience of over two-decades (and not just my own). I’ve got my hands dirty and built a strong reputation on getting results where it counts. With the greatest of respect, there are some self-professed business tutors and coaches out there who have never run a business in their lives, let alone worked with (hundreds) of others.
It’s a Roll Call!
For the Winter Term I’m looking for just 15 people who are really serious about expanding their business knowledge and want to put this to good use and see this produce better results for their business.
The Programme is drawn from over 22 years of my personal business experience and focuses on the strategy and tactics that I know actually work. If you’re new to business (or even just new to marketing) it will help you cut your learning curve down considerably – not to mention potentially saving you massive amounts of money wasted on marketing that just doesn’t work.
As this is a live Programme you’ll be exposed to the very latest cutting-edge marketing tactics that capitalise on the recent significant advances in technology; all helping to make your life easier and your business simpler. You’ll find out just how much marketing has changed in the past two years and why so many businesses today are seeing diminishing results from their old-style campaigns.
The Course lasts four months and you’ll attend a One-Day Group Study Session each month, learning from a specially tailored training Programme that’s been designed and recently updated to ensure the content is fresh, relevant and applicable. You’ll be following a plan and have study material to follow as you go along so you can park your learning and build upon this progressively.
You’ll also have 1-2-1 Tutor Time with me personally to make sure you’re keeping on track and advancing your learning, as well as applying it in your business each week. There will be informal Peer Group Meetings too where you can share ideas and experiences along the way with your fellow students, helping you to even better understand and apply this new knowledge.
This Course Programme includes:
- Building & Communicating a Business Proposition
- How to Identify your Current Marketing Assets
- Effective Brand Creation & Management
- How to ‘Buy’ more customers and make a Profit
- Creating Real Leverage in Your Marketing Strategy
- The Fundamentals of Permission-Based Marketing
- Setting your Marketing Plan & Campaign Schedules
- Creating & Managing Multiple Marketing Channels
- How to Integrate your Marketing and Sales Strategies
- Tactics for Social Media – A New Wealth of Opportunity
- Setting Realistic Marketing Budgets and Measuring ROI
- How to Write Killer Marketing Copy like a Professional
- Effective PR that you can do for Yourself
- Working in Collaboration with Others – the Power of Joint-Venture
… a fitting location; Drayton Old Lodge, home to our Academy!
Is this for you?!
You don’t have to be a post-graduate or possess any special academic skills to join this Programme; a modest working knowledge of verbal and written English is all that you require… and a serious thirst to learn about practical marketing.
I’ll walk you through the essential basics first, then introduce you to the exciting stuff and show you how other businesses are adopting new ways to successfully market their products and services. You’ll learn what’s most current in the world of marketing, not re-hashed material that was out of date ten years ago!
Above all, this is a chance to really get some focus on your business from a marketing perspective; and I’m firmly of the opinion that if you’ve got a good handle on your marketing you’re more than half-way on the road to business success.
There will be only 15 places available for this next Term and I want you to have all the information you need to decide if this is right for you. So I’d like to encourage you now to request the full information pack to find out more (you’re not making any commitment at this stage).
To get this Prospectus Information, all you need to do is submit your name and email address below; this will ONLY be used by PUSH Marketing and not passed on to any third parties and you can unsubscribe at any time. Please note; the Prospectus is not on general release but on request only.
So… I’m going to leave you with a few very straight-forward questions that I think will help you decide if you’d like to be on this Programme:
- How serious are you about ‘growing’ your business? If you’re happy with the way things are and really don’t think you can change your results then this Programme is clearly not for you. If you know things could be better, then read on…
- Do you feel that your knowledge of practical marketing may be lacking or perhaps just a little bit out of date? And more importantly, do you want to DO something about it now?
- Do you find that you learn best when you’ve got a proper tutor guiding you through structured lesson plans, with practical exercises and follow-up work to complete?
- Would you value the benefit of studying alongside like-minded individuals who also want to gain an advantage in their business? Do you like learning in small groups?
- Have you ever felt that you’ve previously missed out on a more formal academic business education but never really found a programme that makes sense in terms of time and money invested?
- If you could learn new ways to bring new customers and clients to your business and all this took was some knowledge, your focus and some support, would you go ahead?
- Are you ready to step up a gear, demonstrate your business commitment by investing in yourself and learning new skills that will repay you over and over again..?
If my message above has stirred something deep inside you and if you’re curious to find out more, I’m offering you a chance to get the new Academy Prospectus and apply for a place on the next term of this year.
Just email apply@pushmarketingacademy.co.uk and mention where you found out about the Academy; I’ll send you a PDF Prospectus by return.
If you just want to talk over your thoughts or ask me any questions, I’m here – unlike some, I don’t hide behind my website! Pick up the phone and call me for some personal time and attention – 0844 357 0230
I very much hope you’ll take the next step on your journey of learning and would love to welcome you to the PUSH Marketing Academy this year.
Sincerely
Nial Adams
Academy Principal Tutor
PUSH Marketing Academy - Enquiry Form.
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The New Email Marketing Revolution is here, will you be joining us?
Find out how every business can harness the power of EFFECTIVE Email Marketing… today!
A 60-minute presentation that lifts the lid and shows you how you can steal the advantage!
For too long email marketing has been ineffective and hard to measure accurately. Many businesses still see email as a way to just stay in touch; however, significant new advances in email marketing technology have changed all this. The smart business owners and managers are using this already, are you?!
“Since we’ve been using the new system we’re getting results that are 100-200% better than anything before”
Email marketing is still rated as the most cost-effective way to get your message right under the nose of your target audience. Even more than this, it can deliver a number of ways to accelerate your business.
Nial Adams, acclaimed marketing specialist and public speaker will be delivering this presentation and sharing his knowledge with you.
“This guy knows what he’s talking about and shares everything!” – Previous Seminar Delegate
Attend this presentation and find out how properly managed Email Marketing can help you:
- Sell more and increase your profit margins
- Reduce waste in your current marketing
- Refine and grow your prospect/client data
- Help you find out what your customers actually want
- Build your client community and relationships
- Ensure email is integrated with your other marketing
Email Marketing has been around for years and for many the perception is that it simply doesn’t generate results and can alienate potential customers. New ways of managing and distributing your email campaigns can significantly increase the results you get and help you build on this month after month. Best of all, you can be up and running, in control, with your new email campaigns in a matter of days, and with low start-up costs.
People tell us:
“I don’t want people to see us as spammers”
“How can I effectively measure my results?”
“I don’t know enough about it to be confident”
In this fast-paced sixty-minute presentation you’ll find out how the new PUSH Email Marketing System is generating controllable results, today, that significantly beat the competition.
You will see a live demonstration of how powerful systems can help you run a campaign in the morning and start making sales in the afternoon. You’ll also find out why most businesses that use email marketing currently are actually damaging their brand, losing out on simple ways to increase results and letting their profits end up in the pockets of their competition.
TO RESERVE YOUR SEAT PLEASE CALL - 0843 289 1590
OR EMAIL – briefing@pushemailmarketing.co.uk
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“Make Your Marketing Work!”
Find out how to turn up the volume on your marketing and start getting the results you want!
You’re invited to our next Marketing Briefing…
21st June 2010
Holliday Inn – Norwich Airport
Registration 9am – Presentation 9:30-12:00pm
Limited Seats for this invitation-only event
Your Complimentary Ticket – [Worth £97]
At this morning event you will discover how effective marketing can be applied to your business or organisation to generate profitable and tangible results, fast – no matter what size of business, sector or level of experience.
Presented by acclaimed marketing and business growth specialist – Nial Adams – you’ll learn about the latest developments in strategies and tactics that make marketing sense and create a positive Return on Investment.
A shocking fact: The majority of businesses (of all types and sizes) have no marketing plan, no clear marketing strategy and no idea of what their return on investment is. For many marketing is a confusing subject and this lack of understanding means many businesses are losing out on profits.
You’ll learn about:
- Why Permission-based marketing is replacing the traditional ‘spray and pray’ approach
- How you can multiply your results from practical marketing actions and increase profits
- The difference between selling and getting new customers to buy from you
- The Number 1 golden rule in marketing that most ‘experts’ don’t want you to know
And..
- How the new ‘PUSH Marketing’ system can help you use the most appropriate methods for your business and start generating the results your business needs.
Your seat for this event has been kindly sponsored and tickets are available by invitation only.
Who Is This Seminar Event For?
- Owners of Small & Medium Size Businesses, Organisations and Charities
- Directors and Senior Managers responsible for marketing results
- Those thinking seriously about starting a new business
- Everyone who realises that marketing is essential to their business
Who is Nial Adams?
A seasoned business professional who had worked in Europe and the US, Nial has gained a reputation for clear, real-world, strategies, and proven his methods work, time and again.
“Nial’s gig on marketing taught me more in that presentation than I have learned for some time! I would have gladly paid £100 plus for that input. I followed his advice, picked up the phone the next day and secured £1000 worth of business from existing customers.”
Steve Gaskin
Right Angled CSI
www.csinorwich.com
“Nial is what I regard as the Marketer’s Marketer, a true expert in his field, Nial’s insight and easy-to-use strategies have enabled my business to make a quantum leap in results. Nial is the person for anyone looking for spectacular results. Do whatever it takes to get this guy!”
Hakan Volkan
Chairman – Volkan & Associates
If you are serious about your marketing, come and join us. To find out more and book tickets please call the booking hotline on 0843 289 4082 and leave your name and contact details today – we’ll contact you to confirm your reserved seats. Or email your details to events@makemarketingwork.co.uk and quote this event.
PLEASE NOTE: Our previous event was oversubscribed, so booking is essential!
The Details -
WHEN: Monday 21st June 2010
WHERE: The Holiday Inn, Norwich Airport
START: Registration & Coffee: 9.00-9.30am
PRESENTATION: Seminar: 9.30am – 12.00pm
COST: Your seat is complimentary (standard ticket £97)
We look forward to inviting you to attend this unique presentation!
Sponsors for this event:
PUSH Marketing Partners